Need More Sales?

You can elevate your sales skill by reading Be Brilliant!, Dr. Scott O. Baird’s new book for salespeople and leaders. Learn the secrets of the sales stars, including this rarely-used proven method for how to boost sales revenue. Dr. Scott Baird is highly regarded for his transformational work in sales and selling by business executives, educators, and authors, .

  • Especially for sales leaders and trainers
  • Learn how to double or triple sales
  • Understand what questions to ask during the sales process
  • “Exceptional!” says Stephen M.R. Covey
Dr. Scott O. Baird has a Ph.D. in Instructional Psychology and Technology with a focus on Human Performance Technology, which uniquely qualifies Dr. Baird to help business and organizational leaders turn principles into valuable performance outcomes.
Stephen M. R. Covey

Exceptional! Sales leaders and sales people alike will find enormous value in this tremendous book, Be Brilliant. Sincere interest in understanding others and acting in their best interest Is fundamental to building relationships of trust. Brilliant questions and listening for understanding are essential skills, and Dr. Scott Baird expertly shows us both why and how to do it.

Stephen M. R. CoveyThe New York Times and # 1 Wall Street Journal bestselling author of The Speed of Trust and coauthor of Smart Trust
Ken Krogue

The Griffin Hill Sales System has been a strong contributor to our early success at It’s foundational principles permeate our actions every day. Be Brilliant is a must read for everyone in sales!

Ken KrogueFounder and President at
Chad Kerby

Dr. Scott Baird shares some of his greatest insights in this book. If you want to be exceptional in the world of sales, this book is
required reading. The Griffin Hill Sales System should be a prominent part of every sales library. In this book Dr. Baird breaks down how and when to ask the right questions to increase conversion and maximize your success. Read this book, apply Dr. Baird’s methods, and enjoy the success that comes from the application of the Griffin Hill Sales System.

Chad KerbySr. Director Partner Programs and Partner Sales at Infusionsoft
Sterling Bone

As an educator charged to give university students a rock-solid foundation upon which to build a career, I needed instructional resources with academic rigor, a foundation in social science and functional integrity. I found all three in the Griffin Hill Sales System. It has been the cornerstone of my Professional Selling course for more than a decade. Every sales person should include Be Brilliant! as part of their professional development.

Sterling Bone Associate Professor of Marketing and Director of the Huntsman Sales Academy at Jon M. Huntsman School of Business